For interactive designers and developers, the mobile revolution is here. Mobile browsers have been around since the ’90s, but Apple’s launch of the iPhone in 2007 enlightened us to the true potential of handheld mobile devices and became the catalyst for today’s mobile explosion. With continuous introductions of more powerful and usable touchscreen phones and tablets stimulating the rapid growth in mobile browsing, companies can no longer afford to ignore the mobile experience associated with their brand.
Inevitably, focus is shifting away from developing native apps for individual devices and platforms, to developing mobile sites and web applications that provide excellent user experiences across all devices and mobile browsers.
This shift is happening for many of the same reasons our desktop software applications are moving to the cloud. An application that works well for everyone, everywhere, and on every platform is a beautiful thing for everyone involved. When a cloud-based application is updated, the change… read more >>