Jan 31, 2013

2 x Reasons why people won’t buy your products

1. They don’t believe they have the problem that your product offers to solve, (which includes a belief that the problem is not big enough for action).

2. They do not believe your solution will work. Spend SERIOUS time in analysing and formulating a break-through response to these two often unspoken objections. Find out the consequences of not buying. Are the consequences financially measureable? Is the loss acceptable? Is it a priority?
Stay REAL!

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